For the last 3.5 years I've been unlocking a colorful door almost every morning. At first it was teal but for a long time now it's been bright yellow. Most days I've got my hands full- a pile of new shirts, a box full of bow ties I brought home to hand sew, a big cup of coffee. I usually have to balance a foot against the charcoal colored bricks as I dig into my pocket or purse for my huge keychain, and I almost always drop my keys just as soon as I've found the right one to unlock my deadbolt & doorknob.
Each time I open that door and walk into my shop I feel a little hint of the way I felt three and a half years ago when I was handed the keys to it. I'm excited, I'm amazed, I'm grateful. It's one of my absolute favorite places to be and that's probably why my decision to say goodbye to it has taken such a long time to make.
As most of you know, my path from first generation college graduate to super part-time pizza girl to entrepreneur/owner of a brick & mortar was a wild (and totally unplanned) one. Opening up my shop in July of 2013 was the result of a crazy string of coincidences, chance, lucky timing, and a little dash of being brave enough to try something new and completely unpredictable.
I still to this day am amazed at how successful this adventure has been. My storefront has been the springboard for a thriving business (a business that isn't going anywhere by the way... except online!) I owe so much of my success as a business to having a brick & mortar but as I see more and more of my sales move online and as my dreams, ideas, and desires change- I know that moving my studio into my home and running my shop online is the next step for AENDEE and it's also what's best for me personally.
It's been really hard to listen to the little voice in my heart that has told me it's time to move on from my storefront for the past few months. 5 8th St South will always be an important part of my story. It's been a space where I've laughed and cried and dreamed with people- some of whom were first time customers and others who have become close friends. It's been an enormous part of my identity over the years and one of my greatest accomplishments... but I'm ready for the next challenge.
So, it's with excitement and gratitude that I announce this big change. Sometimes I think I'm almost as excited to move out of the shop as I was when I moved in (but I know that's probably not completely accurate). Moving is bittersweet- I am ready for a new challenge and a different lifestyle (more traveling, less working on weekends) but I know that I will miss my little shop at times too. I saw a crazy dream of mine come to life through that simple storefront. I connected with new people almost every day who I otherwise would have never crossed paths with. I met my soon-to-be husband behind that bright little door. The shop will always be a great chapter in my life even if it's no longer a part of my identity.
I wanted to thank everyone who has helped make the shop so successful. From helping me set up in the summer of '13 to hopefully helping me celebrate at a little farewell party I'll host at the shop in the next few weeks. I've been shown nothing but support since Day 1 and I'm so grateful for that.
Stay tuned to AENDEE's Facebook Page for updates on closing sales & info about the final farewell and expect to see big changes to my website and my Etsy shop over the next few months as they become my main focus....and THANK YOU! You'll honestly never know how much your support has meant to me and I hope you follow along for the next chapter.
AENDEE named Martha Stewart American Made Finalist!